The report includes details, facts and figures taken from Luxury Report 2013: The Ultimate Guide to the Luxury Consumer Market, which is based upon quarterly surveys among 1,000-1,200 affluent consumers (incomes $100,000 and above) conducted throughout 2008 through 2012.
A short, but sweet report with key facts and figures on the luxury market for wine and spirits. Entitled the Luxury Travel Snapshot Report 2013, this succinct trend report presents the busy marketer with "just the facts, ma'am" in order to help them assess opportunities and shifts in what wine and spirit products affluent consumers are buying and how much they are spending.
“US Luxury Travel Snapshot Report 2013: Affluent Consumers' Hotel and Cruise Brand Preferences”
It includes details, facts and figures taken from Luxury Report 2013: The Ultimate Guide to the Luxury Consumer Market, which is based upon quarterly surveys among 1,000-1,200 affluent consumers (incomes $100,000 and above) conducted throughout 2008 through 2012.
Contained in this new concise snapshot report are these essential facts and figures that can give direction to luxury marketers' business and strategic plans.
- What types of luxury travel experiences are of most of interest to affluent consumers and how these items are trending year-over-year both in terms of purchase incidence and spending.
- Trends are reported in foreign and domestic travel experiences, including types and number of vacations including short break and long stay.
- Trends in purchase and spending in the travel category.
- Which demographic segments of affluent consumers are increasing their spending, and which are still cutting back on luxury wine and spirits purchases.
- Luxury hotel brands preferred by luxury travelers and trends in hotel brand usage.
- Luxury cruise brands preferred and cruise brand usage.
Introduction
Chapter 1: About the Luxury Market
Chapter 2: Experiential Luxury Purchases Detail
Chapter 3: Luxury Travel - Purchase Details
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