Market Reports

STR Global Posts November 2012 Results for Americas Region

The Americas region ended the month with a 1.8-percent increase in occupancy to 57.0 percent, a 3.6-percent gain in average daily rate to US$106.97 and a 5.4-percent increase in revenue per available room to US$60.99.

STR Global The Americas region recorded positive results in the three key performance metrics for November 2012 when reported in U.S. dollars, according to data compiled by STR and STR Global.

The Americas region ended the month with a 1.8-percent increase in occupancy to 57.0 percent, a 3.6-percent gain in average daily rate to US$106.97 and a 5.4-percent increase in revenue per available room to US$60.99.

Los Angeles, California, rose 6.7 percent in occupancy to 70.7 percent, reporting the largest increase in that metric. New York, New York, followed with a 5.2-percent increase in occupancy to 87.0 percent.

Toronto, Canada (+11.5 percent to US$147.70), and Santiago, Chile (+11.2 percent to US$193.03) posted the largest ADR increases for the month.

Three markets experienced RevPAR increases of more than 10 percent: Los Angeles (+16.3 percent to US$92.69); Toronto (+14.5 percent to US$104.41); and Mexico City, Mexico (+11.6 percent to US$90.79).

Panama City, Panama, posted the largest decrease in all three key performance metrics. The market’s occupancy fell 13.8 percent to 48.2 percent, its ADR decreased 12.7 percent to US$110.48 and its RevPAR dropped 24.7 percent to US$53.28.

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About STR Global:

STR Global provides clients-including hotel operators, developers, financiers, analysts and suppliers to the hotel industry-access to hotel research with regular and custom reports covering Europe, Middle East, Africa, Asia/Pacific and South America. STR Global provides a single source of global hotel data covering daily and monthly performance data, segmentation data, forecasts, annual profitability, pipeline and census information. Hotel operators can join the surveys on a complimentary basis and benefit from free industry data. STR Global is part of the STR family of companies and is proudly associated with STR, RRC Associates, STR Analytics and HotelNewsNow.com. For more information, please visit www.strglobal.com.



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