DOSM Checklist for 2018
15 essential activities for hotel sales and marketing leaders
Forget the silly gadgets and fancy chocolates! Listen up hotel owners and asset managers, we know what hotel marketers really want for the holidays... Heres our annual list of the things that hotel marketers tell us they crave the mos
The rise of digital and mobile and its impact on commerce has given consumers more information, and consequently more power, than ever before, as well as an ever-increasing expectation for instant gratification. Marketing experts have dubbed this mass-consumer evolution happening right before our eyes 'The Age of Assistance,' and adapting to it is currently one of the greatest challenges marketers face, in virtually all commercial industries.
For states like Colorado, much of their reputation and economic growth depends on a successful ski season. With 13 million skiers and snowboarders traveling to Colorado over a single season, the competition to understand the skier's path to purchase and convert these winter adventurers is fierce.