Alexa, where can I get good sushi around here? Digital concierges have arrived, bringing hotel guests unprecedented levels of personalization and control.
Robots butlers, keyless entry and virtual reality-enhanced room bookings: Hotel guests are increasingly being greeted by these once futuristic tech features around the world.
Upgrading revenue management capabilities means implementing the right technology solution and integrating the right data sources - ones that have been shown to improve forecast accuracy and pricing decisions. It also means putting the right organizational resources in place and creating a revenue-focused culture.
This article is adapted from The 2018 Smart Decision Guide to Hospitality Revenue Management (now available for complimentary access)