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Hospitality Industry Trends |
Thursday January 8th, 2009 |
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WTM Global Trends Report 2008 |
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The 2008 report identifies the next generation of trends in the travel and tourism industry which offer a diverse range of opportunities world-wide. |
Looking across the spectrum, the Middle East enjoys a growing expatriate community turning to the region as a holiday destination. Fairtrade holidays in Sub-Saharan Africa are on the cusp of going mainstream, while Asian business travel is benefiting from the current financial crisis as companies shift to Asia for growth potential. Latin Americans are going long haul in search of international experiences, whereas North Americans are increasingly looking to travel 'with a conscience'. In Europe, travel networking resonates with consumers, boosting hospitality tourism and home exchanges, while in the UK, 'free' has become the new 'f-word' for innovative forms of payment.
Summary of key trends:
• North Americans opt for Philanthropic Travel
• Free is the new 'F-word' in the UK
• Travel networking in Europe
• Middle East boosted by expatriate travel
• Fairtrade tourism in Africa
• Latin Americans go long haul
• Living the good second life in Asia
• Asia benefits from sub-prime blues
Click here ( Adobe Acrobat PDF file) to download the complete report.
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