Hospitality Trends - Knowledge@Wharton News

Among other victims of the recession, brands have taken a beating. Private labels have gained market share. Consumers are cutting back. Retailers are turning up the heat. According to panelists who gathered to discuss brand strategy at a recent Wharton Marketing Conference titled, "Connecting with the Evolving Consumer," marketers need to be esp... - More

More than any other auto manufacturer, Japan's Toyota has built its name on quality. Now, the identity of the world's largest car maker is in question as it recalls millions of vehicles because they may suddenly accelerate, putting the lives of drivers and their passengers at risk. - More

Delegates to the just-ended World Economic Forum in Davos, Switzerland, found plenty of positive economic signs - but not enough to keep them from wringing their hands. The consensus at the five-day gathering called for strong growth in emerging markets like China, India and Brazil, and poor growth in Japan and much of Europe, with the United St... - More

When the 818-meter Burj Dubai tower, the world's tallest building, opened for occupancy with lots of fanfare on January 4, it was proclaimed to be a crowning achievement of the emirate of Dubai, with its bold plans to establish itself as a regional trade and services hub. - More

Rock fish, 401K withdrawals, shopping bags and snowflakes: When deciphering America's economic future, tea leaves come in many forms. - More

The current downturn has left many companies scrambling to manage workplace issues -- ranging from how to avoid a brain drain to how they can provide better value to customers and clients. Employees, for their part, face the challenges that arise from working in a leaner organization that demands increased productivity with fewer resources. - More

Ever wonder why you succumbed, yet again, to advertising hype or deceptive packaging and overpaid for a product? Or bought securities that you know were overvalued when the herd instinct was just too strong to resist? - More

Tiger Woods and other golf superstars who stand to win millions on inch-long putts apparently are subject to the same fear and aversion to risk that can afflict investors and managers. Taking the safe route, however, has its own costs, according to new Wharton research. - More

It hasn't caught on yet in the U.S., but a global ad campaign for Unilever's army of laundry detergents - sold in Asia as Omo, in France as Skip, and by other names around the planet - hailing that 'Dirt is Good,' is considered by experts to be a perfect example of a new path for marketing in the 21st century. - More

After a long day at the office, imagine logging onto Facebook to see what your friends have been up to, only to have your boss or colleague message you about an urgent work matter. Aside from the fact that you are officially off duty, is it appropriate for your co-worker to reach out to you through a social networking forum? Was it wise to accep... - More