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SaaS Technology

The Hotel Industry and SaaS. Does It Differ from Other Industries? - By Jos Schaap

Now, it is the hotel industry’s turn to ratchet up the adoption of cloud-based property management systems, focusing on vertical adoption of SaaS products. This does not mean that our industry will not purchase horizontal SaaS solutions, it just means that these horizontal solutions do not necessarily meet the needs of our relationship and service-based, complex ecosystem.



The Seamless Travel Experience

Mobile Is a Clear Winner in Travel Investment! Agree?

We surveyed over 164 travel experts in the travel industry to see what they thought about this reinvention of travel. Mobile was a clear winner for investment with focus on content marketing and customer experience following close.





Customer Experience Management

Customer Service is the 'New Marketing'

Lodging Interactive published a new article on Hotel Business Review explaining how customer service has become the NEW marketing.









Market Report Caribbean

Caribbean Hotel Performance Declines In 2016

Compared with 2015, the Caribbean’s occupancy decreased 2.3% to 66.7%, and average daily rate (ADR) was down 0.3% to US$201.50. As a result, revenue per available room (RevPAR) fell 2.6% to US$134.48. The absolute occupancy level was the lowest in the Caribbean since 2013 (66.7%).



Cybersecurity

Hotel Cybersecurity: What Can Happen when Hackers Strike? - By Jim Butler

Theft of confidential data by hackers is a major threat to businesses worldwide and the hotel industry is no exception. Hoteliers remain vulnerable to hackers seeking confidential information such as guests’ credit card data and employees’ personal information. They are also vulnerable in other ways. In a recent hotel breach, the hackers did not go after confidential data, but rather sought a ransom payment after taking control of the hotel’s technology.







Oracle Hospitality Solutions

6 Tips for Creating Coveted Guest Experiences

Deploying the right technology can help on many fronts, from making it easier for guests to watch or listen to their own entertainment content to providing apps that enable instant communication with staff.




Market Report U.K.

UK Chain Hotels Market Review - December 2016

Hotels in London recorded a 2.6% decline in profit per room in 2016, which was in spite of a 0.5% increase in RevPAR, according to the latest data from HotStats.



Understanding The Travel Consumer's Path To Purchase

OTAs Are Winning the Battle for the Customer

Online Travel Agencies (OTAs) are leading the competition when it comes to online engagement, particularly with regards to mobile traffic, according to new research from EyeforTravel and Jumpshot







Optimizing Online Bookings

The Hidden Chasm: Why Your Bookings Keep Falling into the Abyss

The guest’s road from your hotel marketing campaigns, to your website and finally to online booking is a delicate, razors’ edge journey filled with several opportunities for the customer to bounce, turn back, and never return. However, many hoteliers assume a booking is guaranteed once a visitor is on the website and ready to buy.


European Tourism - Trends & Prospects

European Travel Commission: European Tourism Shows Modest Growth in 2016

European tourism demand continues to grow and proves resilient to safety and security challenges and political turmoil. Overall growth, however, has slowed from the previous year (+5% in 2015) affected by those destinations required to rebuild market confidence following tragic events. The most visited region in the world welcomed 620 million international tourist arrivals in 2016, a 2% increase compared to the same period in 2015.


U.S. Travel Trends Index

Following a Strong 2016, Outlook Improves for Domestic Biz Travel

Travel weathered an abundance of challenges and continued to grow throughout 2016, according to the U.S. Travel Association’s latest Travel Trends Index (TTI). The final TTI based on 2016 data shows that travel to and within the U.S. grew 2.4 percent from December 2015, while the forecast component shows that travel will continue to expand at a moderate pace in the near term.





Market Report Middle East

MENA Chain Hotels Market Review - December 2016

Profit per room at Doha hotels fell by 23.3% in 2016, representing a second consecutive year of significant profit decline for properties in the Qatar capital, according to the latest data from HotStats.




Market Report Sydney

Sydney Hotel Industry Reports 82.1 Percent Occupancy for January 2017

STR analysts note that the occupancy level was particularly impressive given that Sydney has experienced significant supply growth. A primary driver of January performance was the Amway China Leadership Seminar (6-18 January), which according to Australian Special Events, welcomed more than 8,000 international delegates to the market.




Market Report Abu Dhabi

Abu Dhabi Hotels Report 11.2 Percent RevPAR Drop for January 2017

STR analysts note that Abu Dhabi’s ADR levels were once again pressured by supply growth in the market. However, the market’s hotels did record a significant uptick in RevPAR (+23.6%) on the last day of the month, mainly due to the Global Space Congress (31 January-1 February).



2017 Hotel Industry Predictions

Paul Breslin of Horwath HTL Shares 2017 Hotel Industry Predictions

Managing Editor Michelle Renn interviewed fellow Atlanta based hospitality expert Paul Breslin, Managing Director of global consultancy Horwath HTL, to discuss 2017 industry predictions for various topics including the Marriott-Starwood merger, Manhattan’s historic NoMad District, and the overall outlook for the industry this year.




Marketing For Independents

The Independent Hotel’s Guide to Engaging and Retaining Guests - By Sara O’Brien

Recently, a small hotel group asked us an extremely smart and on-point question: 'How do I create a loyalty program that is not a loyalty program?' They understood that while major brands such as Hilton, Marriott, Accor Hotels, and Choice Hotels International spend millions in infrastructure and technology to support a complex loyalty program that they cannot replicate, there is still a need to recognize, engage and retain guests.