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Guest Satisfaction - October 2009 Chatter Guard Benchmark Report Is Released
Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry and the publisher of the free Chatter Guard Monthly Benchmark Monitor Report has released its October 2009 report. ...more
VFM Leonardo Announces Toby Kubis Joins Executive Team
Travel Industry Veteran Toby Kubis Joins VFM Leonardo as Vice President Corporate Hotel Sales ...more
Innovative Hotel Website Ideas for 2010 - O'Rourke Interview with Chris Brogan
'In with the new - out with old!' is a common phrase as the new year approaches. At O'Rourke Hospitality Marketing we believe this is especially true for hotel website design and the traditional ways of marketing. ...more
InterContinental Hotels Online Videos Prove More Effective Than T.V. Spot
At Ad Tech NY this month we caught up with Jared Simon, V.P. of Corporate Development at TurnHere Internet Video, and we asked him to share with us his case study about InterContinental Hotels & Resorts. ...more
InterContinental Hotels Online Videos Prove More Effective Than T.V. Spot
At Ad Tech NY this month we caught up with Jared Simon, V.P. of Corporate Development at TurnHere Internet Video, and we asked him to share with us his case study about InterContinental Hotels & Resorts. ...more
How to Get More Sales from Your Public Relations and Marketing Dollars - By Julie Keyser-Squires, APR
When Chris Nassetta, president and CEO of Hilton Hotels Corporation, suggested at the 2009 ALIS Hotel Leader's Outlook panel that the rebound would not be immediate because 'the psychological impact was too great,' we agreed. Have you been psychologically impacted over the past year? I have. Businesses in our global industry are in the wringer. The bright side is that when a company goes through a wringer, what remains is the true value in the business. ...more
New Email Marketing Tactics For Hotels To Use in 2010
With the growth of email marketing bombarding inboxes, it's time to get smarter and more creative as to how you use this marketing method. Here are a couple of ideas to think about coming into 2010 that will help you generate some other ways to look at this medium. ...more
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