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How to Handle Google Maps Mixups
Google Maps has many wonderful features, and a favorite feature for businesses is the review section. When local businesses show up on a map, information and customer feedback can show up on both the map as well as the side bar. ...more
Your Website Versus Online Travel Agencies
You may recall the recent USA Today article comparing hotel website prices with online travel agency (OTA) prices. In two of the five hotels sampled, you could buy rooms cheaper through Expedia, Orbitz or Travelocity than you could directly from the hotel. Interesting. ...more
Despite Recession, China's Online Travel Market Shows Strong, Steady Growth
Online Channel to Grow by 19% in 2009 ...more
GDS September Reservations Increase According to Pegasus
Arguably the beginning of the recession for the hospitality industry started in September 2008, so this is a fitting time to reflect on how it is performing. On the surface, it looks like there may be signs of improvement with global reservations up year over year. ...more
Online Reviews: The Bane of Hotels' Existence or an Unprecedented Opportunity? - By Daniel Edward Craig
A few years ago at Opus Hotel Vancouver we relocated a couple who had driven up from Washington state to celebrate the husband's fiftieth birthday. It was a nasty thing to do, but it happens in the hotel business, more frequently than most travelers think. Like the airlines, hotels overbook when demand is high, banking on a few no-shows, and occasionally we get caught with our pants down. Unlike the airlines, however, we don't broadcast an oversold situation to a holding lounge full of travelers. We handle relocate situations discreetly, one-on-one with travelers, and typically no one is the wiser. ...more
Thought, Reason, and Emotion Affect Consumer Decision
Patrick Bultema, CEO of CodeBaby, gave a thought-provoking presentation at the 2009 Inbound Marketing Summit in Boston, titled 'Emotion Online: The Challenge of Making the Human Connection in a Digital World.' He spoke about how corporations can rouse customers' emotions to generate loyalty. ...more
'Growing Tension Between Hoteliers and OTA's'...NONSENSE! An Alternative Viewpoint - By Neil Salerno
I just got through reading an article titled 'Growing Tension Between Hoteliers and OTA's'. There are so many of things in this article with which I don't agree, I don't know where to begin. Either the author is attempting to sidle-up to Choice Hotels or he just doesn't get it. I won't go through every detail here; I would need to write a mini-novel. Let's just say I would urge other hotels to consider some facts before acquiescing to the article's implications. ...more
The Prisoner's Dilemma, the Stockholm Syndrome, or a Case of Both? - By Max Starkov
This Just In - I have just heard through the industry grapevine that Expedia has cut off negotiations with Choice Hotels and has removed Choice properties from its sites, which include Expedia.com and Hotels.com. Choice Hotels, similar to all other major hotel brands, has been working consistently to negotiate a renewal of a brand-wide wholesale agreement with Expedia. ...more
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