Hotel Technology Resource

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The Source for hotel industry news since 1998

2007-08-27 Hospitality Technology Resource

Internet

What Hot Internet Marketing Topics are on the Minds of Hoteliers? - By Max Starkov and Jason Price
A Mid-Year 2007 Review as Hoteliers Enter into Budget Planning Season ...more

Social Media Solicited and Unsolicited Chatter
Speaking from a day to day encounter with social media, I can tell you that much of the social media chatter about products and services is spontaneous, but with the escalating volume of viewers visiting these websites, it should come as no surprise that some social media websites are actually paying for consumer reviews, photos and even videos. ...more

Lodging Interactive Opens the Door Wider on Social Media Marketing
Lodging Interactive introduced its newest social media service today, WebShow is a blog for your hotel or travel service featuring your own rich content to promote your hotel or travel service. ...more

Search marketing Industry Shake-up Imminent
As sure as the sun shines behind the clouds on a rainy day, a major shake-up in the search marketing industry is coming soon. ...more

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Technology

Role of suppliers in accentuating the 'Anti-OTA feeling': How do suppliers currently assess the significance of OTAs?
EFT's Travel Distribution Summit North America 2007 Special ...more

New Industry Effort Will Address Payment Systems and Data Security
Hotel Technology Next Generation (HTNG) announced the formation of its newest workgroup, which will focus on payment systems and data security for the hospitality industry. Several leading hotel companies, payment system providers, and other companies have already applied to participate, and other interested parties are welcome to join the effort. ...more

Passkey Announces Second Annual Industry Forum Focused Exclusively On Group And Event Housing
The World's Only Event Dedicated to Group Housing, Passkey Housing Forum (PHF 07) Brings Together Leading Visionaries from the Hospitality, Event Management and Destination Industries ...more

Condo-Hotels Look To Owner Relations Technology To Boost Unit Sales
Realtors and Management Companies use Owner Relations as a marketing tool to help promote and sell units. ...more

Hilton, Wyndham, Sol Melia, Expedia and Travelocity reveal how to manage and measure customer data to build loyalty and maximize sales
According to IBM, inaccurate data costs US businesses $116 billion per year in postage, printing and overheads. Without properly sourced and managed data, a CRM system has no hope of success. ...more

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